THIS PROGRAM IS NO LONGER ACTIVE.

Vision

Downtown Wilmington and the Creative District is home to a vibrant and dynamic consumer experience with a unique mix of retail, restaurant, pop-up, gallery and other street-level spaces.

Mission

Building on the momentum and growth that the Downtown and Creative District have experienced in recent years, the mission of the Wilmington Storefront Project (WSP) is to coordinate marketing of available storefronts and engagement with prospective tenants in order to identify appropriate uses for available spaces.

Project Description

A group of invested partners are developing a comprehensive strategy to effectively market and fill currently available spaces. Known as the Wilmington Storefront Project, this collective effort is led by a partnership of The Buccini/Pollin Group, The City of Wilmington — Mayor’s Office of Economic Development, Downtown Visions.

Development Phase Goals

Inventory of all available storefronts, including space description and rent agreement details
Collection of relevant market data that prospective tenants would want information on
Evaluation of most recent list of desired retail establishments
Production and distribution of marketing materials
Creation and promotion of WSP website
Development of a list of target commercial brokers
Development of a list of target regional small business owners
Development of a 15-month cultivation strategy
Engagement of a full or part-time individual to conduct cultivation
Development of benchmarking success measures and timelines

Core Operating Activities

Lead generation
- Identification and outreach to prospective business owners
Engagement with interested business owners
- Site location assistance
- Assistance and consultation with regulatory approvals
- Access to demographic and consumer market data
- Business development technical assistance
Coordination of incentives
- Marketing assistance
- Façade improvement
- Tenant Fit Out
- Signage
- Downtown Development District Grants
- Low-interest long-term financing

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PROPERTIES AVAILABLE

The following properties are currently available and may qualify for incentives. Please contact Lani Schweiger at lschweiger@downtownvisions.org for information.